HIFEN Studios approached me to support the launch of Manchester City’s fourth kit reveal. I was responsible for creating 3D renders of the football shirt and gloves, developing both static and animated assets to enhance the campaign.
The kit and glove design featured a geometric pattern inspired by the branding of EA FC and was the first of its kind to include an NFC chip, allowing fans to scan and unlock the kit within the game.
Using vector artwork as a base, I modelled, textured, and delivered final visuals that brought the kit to life across digital channels.
Credits:
Clients: Manchester City Football Club PUMA Group EA SPORTS
Creative Agency: Hifen Studios
Production Company: 27Films
Talent: Nohail M.
Talent agency: Alex Priestley Talent

Creative Director: Charlie Shebaniah-Hoare
Director: Rian Shafi
Producer: Stefano Moscone (27Films)
DoP: Adám Waugh
1st AD: Capucine Tavoillot
Production Manager: Anna Boronea (27Films)
Editor: Hector Bell
Sound design and music: Will North
Colourist: Henry Howard

VFX House: The Artistbuilding
Post VFX Supervisor: Shivam Solank
On set VFX Supervisor: Ben Imber
VFX Producer: Yash Agrawal
VFX Artist: Harry Bartlam
Graphic designer & stills editor: Gregg Hooker
Storyboard artist: Jake Montford

Photographer: Dean Piccolo-Tymon
Digi Op: Tom Cunliffe
BTS Photographer: Koby Abbott

Steadicam Op: James Elias
1st AC: Sam James
2nd AC: Ken Carson
DIT: Dylan Evans
Camera rental: No Drama Rental
Sound Recordist: Mathew Birch

Gaffer: Mark Rickitt
Spark: John Daynes
Spark: Sara Zourki
Spark: Paul Rosato
Lighting trainee: Joel Dykes
Lighting rental: A.N.T. Technical Services

Art Director: martin butterworth
Construction Manager: Gareth Pinder
Decorator: Tim Lorlor
Graphic Designer: Rosa Silva
Set Modeller: Johanna Banach
Buyer: Charlotte Farley

Stylist: Gabriella Piccolo-Tymon
Stylist assistant: Rebecca Tessler-Lucas
HMUA: Yasmin Schwitzer

Runners: Djamila Moylan; Rowan James-Brown

Studios: Space Studios Manchester
Catering: Wilson Vale Catering Management Limited

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